November 26, 2018 – 02:15
Locals who have tended to promote offers have had 52% more customers. The average purchase ticket is $ 2,560. They will make one more event at a discount.
While the balance of Friday and Saturday sales of Salta trade, Salta Black Friday was not as expected, there was a small rebound in the business that became a balsam in a bad year for the sector that has the most income and employment generated in the province.
"In the end, the results are positive," he said. Tribune Jorge Vian, vice president of the Chamber of Commerce and Industry in Salta.
He stressed that, according to a survey by the institution, there were 52% more customers among the companies that adhered to the promotion than at the end of the previous weeks.
Some stores did not have a significant increase in sales, Vianne explained, but most of them managed to take advantage of the discounts and payment options offered during the two days of the promotion.
"It was a great success when buying a non-installment card, people saw that you could beat inflation and take advantage of the case," the business leader explained, emphasizing the banking institutions that joined the promotions and the government province for its mediation to implement program.
This was the sixth edition of "Black Friday" in Salta, and this time more than 600 sales points have been added across the province. In addition, for the first time, the online purchasing system was available, involving 28 companies.
The average customer purchase between Friday and Saturday was $ 2,560, and many chose to pay with a card and no interest to take advantage of a significant opportunity at a time when the interest rate on funding led to purchases of forbidden values.
The Vice President of the Chamber of Commerce said that during the recession days there were about 60,000 people in Salta's pedestrian capital.
He pointed out that sales of tires and batteries had very good credit card sales. He stressed that some dealers sell cars that have entered the promotion, and spare parts of vehicles.
He announced that other days of the offer will be organized in December, the end of the year celebrations. Also, the 3D + 15 promotion will continue until January, allowing affiliated shoppers to buy up to six installments free of interest on Monday, Tuesday and Wednesday.
The payment device is for Visa and Mastercard credit cards issued by Macro bank. In addition, the bank pays 15% of the total purchases that are deducted in the card summary.
On Saturday afternoon, the pedestrian Florida and Alberdi wore a desert postcard. No one wanted to miss the Copa Libertadores final between the river and Boca, which was finally disappointed.
"After the suspension of the match was confirmed, people started heading for the center," Vian recalls.
Loss of employment and closure of premises, a dark year of trade.
The economic recession in the country and in the province has hit the trade with Salta, which has lost 900 jobs this year, according to the Union of Trade Employees.
Meanwhile, a study by the Salta Chamber of Commerce and Industry showed that about 436 micro and macro centers had to close their doors due to the crisis. The company warned that the loss was even stronger than the one recorded in 2016.
Vice President of the Chamber of Commerce, Jorge Vijan, told this newspaper that in recent weeks it has been seen that several homeowners who have closed down are starting to open up their businesses on the streets of the Macro Center to try to cut costs in rents.
The company also estimated that sales dropped 14% this year compared to the same period in 2017.
The increase in gross income is added to commercial activity in the province. He is also concerned about the $ 5,000 bonus for employees that traders have to face.