Sunday , November 29 2020

The five keys to live with an innovative culture in your company



  • Oracle and the European Business University Hyper Island offer useful tips for launching the process of company modernization in a time that is characterized by the uncertainty and opportunities of new technologies.

Santiago, November 23, 2018.-The emergence of emerging technologies and their introduction into the world of business and people's lives marked the beginning of the so-called Fourth Industrial Revolution. This historic event once again forces companies to rethink in order to remain competitive.

To be successful, organizations must tend to change their thinking and go beyond what they already know. One of the ways to achieve this was proposed by Oracle, which, together with the European Business University Hyper Island, presented the Oracle Trends, an event that brought together finance and technology specialists to better understand the challenges of their day-to-day work way jointly create better solutions that stimulate digital transformation and innovative ecosystems in their companies.

As a summary of the meeting, the two companies highlight five key words that will allow companies to self-manage through innovation:

1) Inclusion of innovation within a strategy

Being aware of the need for innovation, managers typically adopt a range of decisions ranging from appointing a transformer, opening new technology departments, or implementing an innovation lab. Even though these projects are valuable, they will soon lose their horizons and efficiency if managers do not cease thinking about how to strategically approach innovation. with clear goals where they want to go, the results they expect to get. and the clarity of the resources needed to achieve it.

2) Give him a preferential place in the cultural and working teams

Reporting innovation as a pillar of organizational culture will serve as support for transformation. This includes questioning how teams work to make the innovation strategy viable. Once these profiles are adopted, companies need to work on the development of their team to generate strengths through continuous training because true digital transformation is first cultural and can not be done outside of people.

It is also very appropriate to prioritize diversity in teams not only because of their area of ​​expertise but also because of their generation to which they belong baby boom, millennia, and zeta, whose ways to see the world give new prospects to the table.

3) Find jumping

At the same time, employees need to feel comfortable taking risks. From the comfort zone, you can not understand what's going on in the world, as you do when you learn, taking risks. Just by losing the fear of failure, members of an organization can easily rethink and try again until they get the right formula.

"The only way to secure a sustainable business over time and professionals with the most up-to-date knowledge is to dare not to ever reveal and go back." If we do not accept that we need to continually learn, it is very difficult for us to we take advantage of the opportunities that the information age brings, "said Sandra Guazzotti, Oracle Chile general manager.

4) Be aware of the world we live in

The companies are developed in a world VVCA, a term introduced during the Cold War era through its English abbreviation. This refers to what it is volatile (Volatile) and insecure, because they change rapidly without such a course. These factors create a context complex (Complex) because of the huge number of variables to be taken into account to make decisions, and ambiguous (Indefinite), i. with infinite color and gray, where the opinions are as varied as the people who think them.

Understanding this scenario is a starting point for establishing a long-term strategy whose goal should be to reduce the uncertainty of this world V.U.C.A.

5) Find a methodology that favors the discovery of new perspectives

In this scenario in which we do not know what tomorrow is, it is important to be open to see opportunities where others find threats. Hyper Island and Oracle invite to use destructive methodologies in strategic planning for organizations such as design thinking, which allow the creation of innovative and collaborative solutions. They also find it essential to identify the truth "Work to be done", i. to fall in love with the problem, not the solution, to resolve it in a more creative way

Applying this type of tools will allow you to avoid uneducated projects and expand your horizons to find out how you better respond to what your customers are really looking for.

Planning innovation, integrating intergenerational work teams and finding methodologies that facilitate the exploration of new prospects are key factors in transforming the ecosystem into enterprises.


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