Motor 24
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Fiat surprised everyone and everything at the São Paulo Show, presenting at the event the concept of the Fastback, which "spoke" with the Portuguese "canarinho" accent. This is because the prototype was really designed at the Latam Design Center, located in the Fiat Automotive Polo in Betim (Minas Gerais), with a team responsible for its creation to "anticipate trends and show the future". Fastback translates four new Fiat Design principles in Latin America: human, brave, contemporary and flexible (contextual) and capable of producing experiences without interruption (without obstacles). These principles will be applied in the upcoming brand launch […]
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